Unlocking corporate success: Understanding the employee value proposition

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In today’s competitive job market, attracting and retaining top talent has become more challenging. Companies increasingly realise the importance of developing a strong Employee Value Proposition (EVP) to differentiate themselves and create an engaging and fulfilling work environment. In this blog post, we will delve into the concept of the Employee Value Proposition, explore its significance, and discuss how it can contribute to organisational success.

Defining Employee Value Proposition

The Employee Value Proposition (EVP) is the unique set of offerings and benefits an organisation provides its employees in exchange for their skills, capabilities, and commitment. It represents the value employees receive beyond their salaries, such as career development opportunities, work-life balance, company culture, rewards and recognition, and the overall employee experience.

In a highly competitive job market, a compelling EVP can be a powerful tool for attracting and recruiting high-quality candidates. Photo credit: Canva.com

Importance of EVP

A strong Employee Value Proposition (EVP) can have several positive effects for both employees and the organisation as a whole

  1. Attracting Top Talent: In a highly competitive job market, a compelling EVP can be a powerful tool for attracting and recruiting high-quality candidates. It communicates to potential employees why they should choose your organisation over others, emphasising its unique advantages and opportunities.
  2. Increase Employee Engagement: An effective EVP can significantly enhance employee engagement. Engaged employees are more productive, innovative, and dedicated to achieving the organisation’s goals. When employees feel their needs and aspirations are met, they are more likely to be committed, motivated, and enthusiastic about their work.
  3. Improve Retention Rates: A robust EVP can increase employee retention rates. A positive EVP can create a sense of loyalty and commitment among employees, reducing turnover and the costs associated with recruitment and onboarding. Employees who feel valued and fulfilled in their roles are less likely to seek opportunities elsewhere.
  4. Enhance Employer Brand: A strong EVP builds a positive employer brand. It establishes a reputation as an organisation that values its employees, invests in their development, and provides a supportive and fulfilling work environment. A positive employer brand attracts top talent, enhances the organisation’s image, and can lead to increased customer loyalty and positive brand perception.
  5. Boost Productivity and Performance: Employees who feel valued and supported are likelier to go the extra mile and perform at their best. A strong EVP creates a sense of purpose and satisfaction in their work, leading to increased productivity and higher-quality output. Engaged and motivated employees are also more likely to seek opportunities for growth and improvement, driving overall performance levels within the organisation.
  6. Support Organisational Goals: An EVP aligned with the organisation’s mission, values, and strategic objectives can drive employee behaviours that support those goals. When employees feel a strong connection between their work and the organisation’s purpose, they are more likely to work towards achieving its vision and contributing to its success.
  7. Foster Innovation and Creativity: A positive EVP encourages an environment that fosters innovation and creativity. Employees who feel supported and empowered are likelier to contribute new ideas, take calculated risks, and challenge the status quo. A strong EVP creates a culture that values and rewards innovation, leading to increased competitiveness and adaptability in the marketplace.
  8. Enhance Employee Well-being and Satisfaction: A robust EVP addresses the holistic well-being of employees, including their physical, mental, and emotional health. Organisations can enhance employee satisfaction and overall well-being by offering benefits, resources, and support programs that promote work-life balance, employee wellness, and a positive work environment.
  9. Competitive Advantage: A well-crafted EVP can give your organisation a competitive edge by differentiating it from competitors. It helps create a distinct employer brand and establishes your organisation as an employer of choice.
A strong EVP creates a sense of purpose and satisfaction in their work, leading to increased productivity and higher-quality output. Photo credit: Canva.com

Components of a Strong EVP

To enhance the Employee Value Proposition (EVP) and provide a compelling offering to employees, organisations can consider implementing the following elements:

  1. Competitive Compensation: Offer fair and competitive salaries that align with industry standards and reflect the value employees bring to the organisation. Additionally, consider performance-based bonuses, profit-sharing, or stock options to incentivise and reward outstanding contributions.
  2. Comprehensive Benefits: Provide a comprehensive benefits package that includes health insurance, retirement plans, and other perks like wellness programs, gym memberships, or flexible spending accounts. Tailor the benefits to meet the diverse needs of your employees.
  3. Career Development Opportunities: Invest in employee growth and development by offering training programs, mentorship opportunities, and career advancement paths. Provide resources for continuous learning, certifications, and skill-building to empower employees to reach their full potential.
  4. Work-Life Balance: Promote work-life balance by offering flexible work arrangements, such as remote work options, flexible schedules, or compressed workweeks. Encourage employees to take vacation time and provide policies that support parental leave, caregiving support, and personal time off.
  5. Positive Company Culture: Foster a positive and inclusive company culture that values diversity, collaboration, and respect. Create opportunities for social engagement, team-building activities, and employee resource groups. Encourage open communication and transparency throughout the organisation.
  6. Recognition and Rewards: Implement a robust recognition program that acknowledges and rewards outstanding employee performance and achievements. Celebrate milestones and successes publicly to boost morale and motivation. Provide regular feedback and constructive evaluations to help employees grow and improve.
  7. Meaningful Work: Ensure employees find their work meaningful and aligned with their passions and skills. Offer autonomy and empower employees to take ownership of their work. Provide opportunities for employees to work on challenging projects, contribute to the company’s mission, and make a real impact.
  8. Supportive Leadership: Develop strong leadership that is accessible, supportive, and encourages employee growth and development. Create opportunities for regular check-ins, mentorship, and feedback sessions to foster a positive relationship between managers and employees.
  9. Work Environment and Facilities: Provide a comfortable and well-equipped work environment that supports productivity and well-being. Consider providing amenities like on-site cafeterias, fitness centers, or relaxation areas. Offer modern office spaces, ergonomic furniture, and state-of-the-art technology.
  10. Employee Engagement Programs: Develop employee engagement initiatives, such as employee recognition programs, team-building events, volunteering opportunities, or employee resource groups. Encourage cross-functional collaboration and create a sense of community within the organisation.
Provide regular feedback and constructive evaluations to help employees grow and improve. Photo credit: Canva.com

Building an Effective EVP

  1. Understand Your Target Audience: Conduct research to understand your target talent pool’s needs, expectations, and aspirations. Tailor your EVP to address their specific desires and motivations.
  2. Assess and Align Internal Practices: Evaluate your current practices, policies, and company culture to identify improvement areas. Ensure your EVP aligns with your organisation’s mission, values, and strategic goals.
  3. Communicate Consistently: Develop clear and compelling messaging to communicate your EVP to current and potential employees. Leverage multiple channels, such as your company website, social media, and recruitment campaigns, to consistently promote and reinforce your EVP.
  4. Measure and Evolve: Regularly evaluate the effectiveness of your EVP through surveys, feedback mechanisms, and employee retention metrics. Adapt and refine your EVP based on the feedback to ensure its continued relevance and impact.
An effective Employee Value Proposition (EVP) is a powerful tool to help organisations create a compelling employer brand. Photo credit: Unsplash.com

In today’s talent-driven landscape, organisations must go beyond offering competitive salaries to attract and retain top talent. An effective Employee Value Proposition (EVP) is a powerful tool to help organisations create a compelling employer brand and enhance employee satisfaction and engagement. It is essential to tailor the EVP to meet your employees’ specific needs and aspirations. Regularly seek feedback, conduct surveys, and engage in open dialogue to understand what matters most to them and continuously refine your offerings. By providing a compelling EVP, organisations can attract and retain top talent, enhance employee satisfaction, and drive overall success.

All you need to know about Robert Kennedy College

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The first thing anyone interested in enrolling for higher education in a college or University does is to check its legitimacy. And no surprises here, this is one of the top questions our education advisors get asked all the time – Tell me more about the college and partnership with British universities. 

So, here is everything you need to know about RKC!

Number one of Number one: Who are we? An Introduction

Robert Kennedy College is a private educational institution based in Zürich, Switzerland. The College is a pioneer in Swiss quality online education offering rigorous but flexible learning programmes, through enhanced state of the art online e-learning technology that has been developed in-house entirely.

Exclusive Partnerships

The Robert Kennedy College online master’s and bachelor’s programmes are offered in an exclusive partnership with the University of Cumbria, the University of Salford, and York St John University

Student focused teaching

RKC’s online learning community greatly values and invests in each of its student. Here you get an opportunity to be a part of a prestigious international community of over 5000 students from 130 different countries and some world-class faculty. Chat with our education advisor to get your customized study plan.

World-class faculty

As a student at RKC, you will learn from some of best professors in the education field. 

RKC’s dean Dr. iur. David Costa is one of the founders of Robert Kennedy College. In his current capacity as Dean of Faculty, he oversees the faculty review process and several of the college’s academic programmes. He lectures at Robert Kennedy College in Contracts Law, Transnational Business Law, Investment Law and Money Management, and is a frequent guest on business TV channels such as CNBC Europe and Bloomberg Television. 

Our instructors are graduates from some of the best universities worldwide. Other key faculty members are Prof. David Duffil, Dr. Radu Negoescu, Dr. Alistair Benson and, Emeritus Prof. Gabriel Jacobs.

Unique course plan with one-week residency

Our programmes combine best of both worlds by offering Swiss quality education online via OnlineCampus with one-week residencies. The one-week residency represents a unique opportunity for students to work in groups, focus on case studies and get a head start for their dissertation. Residency offers a great opportunity to interact with fellow students and professors and learn from professional experiences of students from all over the world. Chat with our education advisor to get your customized study plan. 

Worldwide recognition

One of the best advantages of studying master’s at RKC is that at the end of the programme, an internationally recognised full-time British degree is awarded by the University. 

The University of Cumbria, University of Salford and York St John University are fully recognised by the British Government and duly listed on the United Kingdom’s Department for Education list of recognised UK awarding institutions. You can verify their official University status directly at the UK Government Website.

Flexible payment plans

At RKC we understand the importance of work-study-life balance. This is why we offer flexible payment plan where you can pay fees in interest free instalments. Check out the sample payment plan here.

With the above information, RKC ticks all boxes from the ideal online programme institution list. Go ahead and download our course catalogue and start your application online now.

Be Merry this Holiday Season

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The most beautiful time of the year is here! It’s merry and bright with the town’s festivities, decorations, hustle, and bustle. It is almost the end of the year, and everyone wants to enjoy some time off, relax, take break from studies and work, and spend time with their families, friends, neighbours, and colleagues. Seems like all jovial and merry time to me! However, are holidays always like that?

Photo Credit: Canva.com

Well, the demands of the holiday season – shopping, cooking elaborate festive menus with exotic dishes (thanks to social media..), baking, cleaning, entertaining, and making the season its festive best (and the list is exhaustive…phew!) – can prove to be an overwhelming time.

One of my friends told me she was planning to bake 12 cakes, one for each of her neighbours with whom she is a good friend. Her husband suggested buying cakes instead, but she wanted to give a personal touch to her gift. Wow! I am sure after baking 12 cakes, she has become a professional baker. On top of this, she had a “Secret Santa” gift exchange at work, and her kids had to do a gift exchange at their school. Well, online shopping helped her save a lot of time, but one can never wholly escape visiting the stores physically. 

Photo credit: Canva.com

I experience the same mixed feelings of excitement and pressure around festive times. While I love decorating my house, I get stressed about getting the best colour-coordinated decorations and, of course, not to mention matching Holiday sweaters for all my family. I love entertaining my friends and family at my house, but the whole process of planning, preparation and execution exhaust me.

It is advised not to get carried away with anxiety about holiday preparations. It is better to prioritise what is essential for you, keeping in view the traditions. 

Photo credit: Canva.com

Here are some helpful tips you can follow to keep stress at bay and enjoy the festivities:

  1. Plan ahead – Start your preparations in advance to stay ahead in the game. Plan, prepare and stock food for cooking and baking, and start shopping weeks in advance to avoid the last-minute rush. You will be better able to enjoy time with family and friends.
  2. Ask for help – Please know that you are not in this alone. Other family members, friends and colleagues would love to give a helping hand, assist you with getting groceries, driving around, wrapping presents, or decorating.
  3. Be organized – The key to stress-free holidays is to be super-organized. Make lists of tasks and set reminders to keep you on track.
  4. Set holiday budget – I know we are still reeling under the effect of Covid-19, and inflation is at an all-time high. We all want to make the season as festive as possible, don’t we? Under these trying times, set strict financial budgets for holiday shopping and stick to them. Think of innovative ideas to save some $$ like buying when discounts are on, buying collective gifts, organising potluck instead of doing all cooking etc.
  5. Don’t forget to breathe and exercise – Take a deep breath whenever you feel overwhelmed. With all the merry drinks and sugary cakes you will be eating, exercising will help keep those extra calories at bay. Also, exercising is relaxing and boosts new energy.
Photo credit: Canva.com

There is a lot of cultural pressure around the holidays, especially now that social media forces us to compare ourselves with the idealised notions of the holidays. I would suggest, earmark a day and some of your budget, to volunteer at a food bank, volunteer a day at a retirement home taking gifts for the elderly, or donate to a charity. Knowing that you brought smile to someone’s face and made a difference in their lives, will immensely lift your spirit (holiday spirit)! Be mindful and emphatic towards those who are struggling this holiday season.

Ultimately, it is all about sharing, giving, loving, and spending time with our loved ones – the essence of the holiday season. 

On this note, I wish all our readers Happy Holidays! Be merry, and do not worry 🙂

Live session with Robert Kennedy College Dean Dr. iur. David Costa

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Yesterday, Robert Kennedy College (RKC) Dean, Dr David Costa, conducted a live session introducing our 100% online master’s and bachelor’s degree programmes. This interactive session was held online and was packed with essential facts and information about the college, the universities RKC has partnerships with, and the master’s and bachelor’s programmes we offer. The session received an overwhelming response and participation from all the attendees.

As the session began, Prof. David Costa gave a brief presentation about the history of Robert Kennedy College. He also provided information about the University of Cumbria, the University of Salford and York St John University. The presentation also showed the participant’s sample degrees certificates and transcripts from all three universities.

Live session conducted by Dean Dr. iur. David Costa (top left)

Prof. Costa also explained the reasons that make RKC’s degrees unique. The factors include (but are not limited to):

  • a practical and flexible online programme
  • minimum duration of one year
  • 100% online, contemporary courses
  • no formal examination system, assessment based on assignments
  • British degrees that are recognized worldwide

Prof. Costa also discussed the fee information and the discounts being currently offered. He also introduced our “ask the Ambassador” initiative, which allows you to chat with either a current student or alumni and ask any programme related questions or about their experience studying at RKC.

RKC alumni network work with top companies across the globe

After the presentation, Prof. Costa opened the floor to questions from the interested candidates. He answered queries ranging from fee information, assessment method, eligibility requirements, referral discounts, course delivery methods, and more.

Does this look like something you wanted to attend and get information first-hand from the Dean himself? Do not worry. You can watch the live session recording and find answers to your questions. And if you still have questions or feel confident to apply right away, talk to one of our advisors in real-time on WhatsApp.

3 reasons to start your master’s degree in 2021 at Robert Kennedy College

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There are only eight days left this year. Some of you must be reflecting on how they fared on their resolutions for the year, while others will be setting new resolutions for the new year 2022. I know it’s been an extremely challenging year for everyone around the world; with Covid-19 restrictions, life has not been ‘normal’ for the longest time. And it’s far from over. I do not mean to end 2021 on a sad note. On the bright side, there are still last few days left of 2021 to do something meaningful and progressive in your life. If starting a master’s degree has been one of the resolutions for 2020, it’s still not too late. You can still embark on the journey before the year ends.  

Everyone looks for “the right time” to start something new in their life. And when it’s about starting an online masters, there are many factors to consider, such as work-life balance, flexibility at work, financial factors etc.  

Here are three reasons why it’s a good time to start your master’s right now:  

ACCOMPLISH YOUR RESOLUTION 

As I mentioned above, it’s never too late to accomplish your ultimate goals. While you may procrastinate or become complacent with your goals or even postpone them for next year, you might regret the decision one day. So, take a quick decision and enrol yourself for the master’s degree programme. Applying for the master’s is simple. The process involves applying online and providing us with necessary documents like your CV and highest education certificate.   

Accomplish your resolution to attain master’s education

CHRISTMAS PROMOTION DISCOUNT OFFER  

We are currently offering special Christmas promotion until 26th December. With this limited-time offer, you can start with a deposit of just 500 Swiss Francs and receive a discount of 1000 Swiss Francs. (Yes, you saw that right!).  

Or if you pay between 25% and 50% of the fees in advance, you can receive a discount of 1500 Swiss Francs, or if you pay 100% of the fees in advance, the discount is 2000 Swiss Francs. You can find more details on this page where you can also convert the fees to your local currency: https://chf.help/#/christmas  

Save money with our Christmas promotion offer

STUDY AT UNIVERSITY RECOGNISED BY THE BRITISH GOVERNMENT  

Put your mind at rest as the University of Cumbria, the University of Salford and York St John University are fully accredited by the British government and duly listed on the United Kingdom’s Department for Education list of recognised UK awarding institutions. You can verify their official University status directly at the UK government website.  

So, above are three of the many reasons you should start your master’s degree now. Talk to our advisors on WhatsApp, who can guide you through the admission process.  

Let me know in the comments section below your reason for starting the master’s programme! 

The Subtle Art of Saying No

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Ever wondered why we tend to say “yes” to people when we really don’t want to? Blame it on human psychology or human beings being social animals. We find it extremely difficult to say no to anyone.  

We adore attention and feel gratified when others admire us, trust and look up to us. But when this takes the form of constant requests and more work for yourself, you detest being the go-to person. People want to say yes because they are afraid, afraid to disappoint others. We feel personally responsible for letting others down if we decline their proposition or their request for help. During these troubled times, with businesses being in jeopardy, everyone is overwhelmed, constantly working, and juggling work and relationships. Everyone is over-extended, and it is not the best soil to grow ideas or make sound business decisions.  

Are you saying a “good yes” or a “bad yes”?

What begins as an intent to help becomes a bad “yes” – simply because you do not have the productive capacity or knowledge to complete the task. Such a “yes” is bound for failure. When there is so much asking around in an organisation and collaborative overload, one should focus on moving to good yesses and good nos to avoid failures.  

How to say No?  

You have decided that you are going to turn down someone’s request to undertake a task. Now comes the even more difficult part: actually saying “no”! How do you effectively communicate your decision?  

Begin with a positive statement by appreciating the opportunity extended your way, that you were considered worthy enough to do justice to the job. But present your “but” in a way that shows you have carefully considered the proposition and convey the “why” of your decision. Let them realise that you did not decide to say no lightly, that the “no” was not because you are lazy, un-zealous to learn, or simply being difficult.  

Saying no can be an onerous process but trust me, it will prove to be more productive for yourself and the business. Base your decision on this checklist:  

1.    Do not let fear decide  

If you fear that saying “no” will stress your work relationship, remember that saying “yes” when you cannot deliver the results will stress you and the relationship even more. If the working relationship turns sour just because you said “no”, then it was never meant to be. Let it go.  

A decision taken under duress leads to stress on oneself and on work relationships

2.    Evaluate the proposition  

I know from personal experience when we are new to an organisation or a job, we are eager to learn because knowledge is power. Gain that power but keeping in view the quality you are gaining. Ask yourself what ‘value addition’ can you get from this task. Ask questions such as why, when, and what is needed for the task. Doing due diligence on someone’s request is respecting them and yourself.  

3.   Remember what you want to be known for  

What may seem like an opportunity to learn for you could become an opportunity for others to learn a thing or two about you. When you say “no”, back it up with legitimate and fair reasons, tell them why the proposition is not worth your time or effort or simply that you do not have that kind of time to invest in this project. You already have enough on your plate. When the other person: your boss, your client, your colleague, hears your side of the story, they will understand your situation, and you will become known for your work ethics and values. You will be known for authenticity and for being a good decision-maker. Everyone will respect your decision when you say “no” the next time because they will know there is a genuine reason behind it, and it’s just not a lack of interest or laziness involved. They will even bring better propositions to you that you will find difficult to turn down. They will try to please you and not the other way round.  

When you say “yes” to someone’s request, you commit to executing and delivering results.

4.    Deliver results  

The only consideration that should drive your professional decisions should be results. When you say “yes” to someone’s request, you commit to executing and delivering results. You do not want to be in a position where you realise later that either you cannot, are not allowed to, or should not do so. Do not bite more than you can chew. Do not be hard on yourself thinking that you are being difficult. Convey that you are making a good business decision.  

5.    Provide options  

While it is not easy to say “no” to someone who had high hopes on your saying “yes” and was relying on you for completing the task, remember that people come to you because you are a problem-solver and are resourceful. If you cannot do the job yourself, give them other options on how to complete the job or provide solutions to resolve the issue. It will save your time and help build trust with team members that learnt something valuable when they approached you.   

You can also choose to defer the project instead of completely shutting it down. Offer them a plan where you can join the team at a later stage and be more valuable once the project’s gone past its conception stage.   

6.    Don’t be afraid to say the ‘C’ word  

The majority of the time, bosses try to use influence to get things done. Little do they realise that when they use power, they lose influence.  

Photo credit: Canva.com

Every employer has a budget, and the more he can get done without expending his budget, the better (the lesser the merrier, in this case). This is one of the most frustrating and de-motivating situations when you are asked to deliver more results and but are not “C”ompensated for that extra work. You might say “yes” to the extra load now and then, just to be nice or on the pretext of learning something new, or simply because the boss asked you to do so, but this will eventually burn you out. Be firm to tell the work is simply beyond your pay scale and justifies an extra dollar or two.  

It is a misconception that you must be a “Yes Man” or a “Yes Woman” to be successful and boost your career. Remember Jim Carrey’s movie – Yes Man? The film is a classic story where the protagonist is encouraged and made to promise to answer “Yes!” to every opportunity, request, or invitation that presents itself. After a series of interesting events in his life, he realises that the covenant was merely a starting point to open his mind to other possibilities, not to permanently take away his ability to say no if he needed to.  

So, are you the go-to person at your workplace? Do you always end up saying yes? How do you strategically say no? 

#DILO – A day in the life of an RKC student – Antonio  

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We continue with our blog series bringing you answers to some of the questions we at Robert Kennedy College (RKC) frequently get from students looking to join one of our online programmes. We asked some of our past and current students to share their thoughts and opinions, to give their feedback on how they handled online learning challenges. Hopefully, this will, in turn, help you make an informed decision.  

I believe learning is a life-long process. You never know when an opportunity to learn is thrown your way. Would you grab the opportunity, or would you think it’s too late to learn and study when you reach a certain age? But is age just a number?  

Antonio, an RKC student from Mozambique, is a shining example of how age is just a number when it comes to studying for your Masters. Let’s hear his story!  

Who you are, really?   

Antonio M, from Mozambique. A senior citizen still willing to learn and upgrade my skills in new areas associated with my country development.  

Which Uni are you studying at?   

University of Salford  

Which programme did you choose and why?  

Online MSc in Procurement, Logistics and Supply Chain Management  

How did you plan to study each module, and what was the reality? How many hours did/do you have to put in each day/or in a week?  

Initially, I thought 2h a day would suffice, but I learned that I needed to spend at least an additional hour every day. Let me say, for someone with my slow thinking speed, you need an average 3h a day to be comfortable and do all the homework (forum discussions, contributions). Do this for 6 days a week, 1 day to rest if you can afford it.  

PC: Unsplash.com

What part of the day did/do you find most suitable to study? (e.g., early mornings, lunch break, evenings, weekends?)   

In my case, evenings due to silence and more available bandwidth for Internet data.  

How did travelling impact your ability to study?    

Being an online course, travelling did not impact too much. When travelling, the main issue was Wi-Fi availability.  

How were you able to interact with peers and/or professors given the time differences?   

Most of my peers were around the same or close time. Having a platform and forums eased the interaction. It was not immediate, but I would get the reaction soon enough. With those closer peer friends or people with closer affinity, we shared our mobile numbers, and if required, we would use the mobile phone and interact.  

How much time did you devote to each assignment?    

A lot of time. As soon as you get the assignment brief, start immediately and dedicate at least 3h a day for the assignment. Make sure you state an initial outline as soon as you understand the problem to be solved. Having the outline, Google Scholar all the required stuff, minimum of 15 peer-reviewed references per assignment (my opinion).  
  

PC: Unsplash.com

What does a typical day as an Online Masters’ student look like for you?  

6-7h sleeping, 6-8h working and 3-4h studying, 3h solving family issues, 2h socialising with other people. My community, Rotary, and family would require more of my time and reschedule this time outline.  

Any advice you have for students to better plan their studies?    

Please make sure you do participate in the weekly activities since usually they prepare you for your assignments. If you do it right, you may have a considerable part of your assignment done, at least in terms of the referencing. Going straight to the assignments is the wrong strategy. I did learn with some pain later that if I had done the week activities it would have made my life easier and would have saved time for my assignments. Otherwise, while busy with the assignment, you understand that you still need to do the work you avoided.  

PC: Canva.com

If you have been dreaming of joining a master’s programme or have had this personal goal to gain a higher degree, now is the time! Take valuable advice from our current students, gain from their experience, add your unique study strategies, and make your own success stories! I would love to feature you one day on our college blog.    

Chat LIVE on WhatsApp with one of our Education Advisors for more information on all the programmes we offer, the application process, and for information on discounts we might be offering at this time. 

Attribution, to avoid retribution: referencing and citations for academic writing

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In my previous blog, I wrote a step-by-step guide on how to write an effective abstract for academic papers. Continuing further in the same direction, this week I would like to discuss referencing and citations. As I mentioned earlier, writing an abstract is not rocket science, and neither are referencing and citating.  

Now, referencing is an important academic practice. But it becomes even more important when you are studying at University level. It is thus imperative to understand the correct way to reference and cite your sources in your master’s degree assignments, academic papers, or dissertation. This blog is your one-stop shop about what, how and where, style guides, and examples of referencing and citations.  

PC: Canva.com

Let’s begin! 

So, first things first, what is the difference between referencing and citations? 

While undertaking your masters’ studies, you will constantly hear from your professors to reference your work and cite the sources of your research and ideas.  

Referencing 

As the name suggests, referencing refers to the source of work that you used in your paper. The readers should be able to find and read for themselves the original source of information that one has read or considered in their academic piece.  

Citations 

Citations, on the other hand, are brief mentions of the author or the external source used in writing the paper. A citation is, in other words, an abbreviated reference. While both inform the reader of the sources of information used, there is a fine difference between a reference and a citation.  Here are some key differences between references and citations: 

Scope  

A reference is a complete record of the source that has been sought or cited in the paper.  

A citation is disclosing the source within the main body and thus is also referred to as an ‘in-text’ citation. It provides just basic information such as the authors’ names, year of publication, and perhaps the page number if a sizeable quote is provided.  

Placement  

References are listed at the end of the document, on a page having its own title (“List of references”, “References”, “Works cited”). 

Citations are presented within the body of the document where we speak of the ideas or results of the source we are citing..  

Format  

References provide the reader with information such as the authors’ names, the publication date, the title (of the book or article), page numbers, publisher and place of publishing, etc. 

A citation provides less information, such as the last names of the authors and the publication year, such that it does not disrupt the reading flow. 

Both references and citations give credit to the authors whose ideas have been discussed in your work, in addition to supporting or criticizing an argument. This is additionally critical to avoid plagiarism in academic writing (topic for another blog!). 

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Different styles of referencing and citating 

Different academic disciplines prefer specific referencing styles. In business programmes (such as the MBAs, MSc’s), you will often be asked to use Harvard or APA styles, whereas in Law programmes (LLM, LLB) you will most often be asked to use Oxford or OSCOLA. You should always check the programme handbooks and assignment briefs, and in doubt, with your instructor what referencing style they expect for the assignment or academic paper you are writing.   

The references should be regrouped on a new page at the end of the paper. This list gives the complete information to identify and locate all sources used in the paper. There should be a corresponding entry in the list of references for all in-text citations that were used. References typically follow an alphabetical order of authors’ last names but under certain styles the order of appearance will rather be used. 

Among the different styles used by different disciplines, here are the 6 most frequently used styles in writing academic papers, each with a very specific purpose they fulfil: 

  1. APA (6th or 7th Edition) 
  1. Harvard 
  1. Oxford (OSCOLA) 
  1. Chicago 
  1. Vancouver  
  1. MHRA  

The style guides specify the kind of information and how it should be displayed for different types of sources (books, articles, websites, images, ebooks, etc.) – ensuring consistency across not only your work, but across the entire field of study that uses that style. 

At first look, these may all seem complicated, and daunting, but there are tools that can help you manage your sources, references, and citations. 

Graphical user interface, application, Word Description automatically generated

For example, Word has a tool called “Citations & Bibliography” which allows you to enter your sources in a database (“Manage Sources”), to insert in-text citations that are automatically updated if needed (“Insert citation”), and to generate your list of references (“Bibliography”) according to the specific style you need (“Style”). 

External tools also exist, such as Zotero, Mendeley, EndNote, or CiteThemRight – which have pretty much the same functionalities – managing your references with one of these tools will save you a gigantic among of time and effort, so by all means, pick the one that works best for you and run with it. 

Examples 

I promised you some examples, so here goes: 

Harvard / APA styles 

In-text citation 

Saunders, Lewis and Thornhill (2019), or Saunders et al. (2019), when the author’s names are part of the sentence, or (Saunders, Lewis and Thornhill, 2019) or (Saunders et al., 2019) when they are not. 

Reference list entry 

Saunders, M. N. K., Lewis, P. and Thornhill, A. (2019) Research methods for business students. Eighth Edition. New York: Pearson. 

Oxford style (OSCOLA) 

In-text citation 

OSCOLA uses numeric references, with the full reference given in a correspondingly numbered footnote. So, in your text, you would simply put a superscript number by inserting a footnote1 and then the footnote would contain the reference as: 

Mark NK Saunders, Philip Lewis and Adrian Thornhill, Research Methods for Business Students (Eighth Edition, Pearson 2019). 

Reference list entry 

Saunders MNK, Lewis P and Thornhill A, Research Methods for Business Students (Eighth Edition, Pearson 2019) 

Note the difference between the footnote reference and reference list entry – in the footnote, you give the author names in “firstname, lastname” format, whereas in the reference list you give it in “lastname, f.” format. 

If this looks complicated, it is! 😊 Which is why I reiterate my advice to use a reference management tool – whichever one works for you. 

Hope this prepares you well for writing your academic paper or assignments.  If you are stuck or have any questions, our highly qualified, world class faculty will guide you through using the correct methods and techniques for referencing and citations.  

Celebrating Motherhood: Is it possible to be a working mom and be a master’s student at the same time? The answer will (hopefully) NOT surprise you!

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Motherhood is unique for every woman. It’s full of joy, love, challenges, despair, anguish, fun, responsibility, selflessness, and sacrifice.  As it is rightfully said,  

A Mother is an epitome of love, strength, and sacrifice.

A mother makes many sacrifices while raising her family and children. The instinctive selflessness and dedication of a mother make her go to extraordinary lengths to care, protect, and provide for her children. Yet, while tending to the needs of her family, a mother commonly puts her career and further education on the back burner. According to a survey conducted by LinkedIn and Censuswide, nearly half of the working mothers consider a career pivot and prefer not returning to work after maternity leave in the US. And 63% of working mothers who opt to take a career break do so to spend more time with their children.    

Now, if being a career woman, juggling between the roles of a wife and a mother is hard already, then deciding to enhance your career with a master’s education will make life much more challenging. But does it mean a mother cannot pursue her dream of having a job and family together? Should she not be allowed to advance her career?  

The answer lies in what my mother always tells me:  

I can do anything; I am a mother!

That’s right. You can do anything! Being a mother does not mean that you have to sacrifice your career and education goals. On the contrary, achieving that perfect work-life-study balance is very much possible (check out our blog and a short video about work-life balance) and realise your long-awaited dream. All it requires is a mix of planning, dedication, and clear focus on your ultimate goal.  

Here are five tips that can help you better in the transition to a master’s students’ life:  

Find your motivation 

There could be several reasons for continuing education, such as updating your skills, gaining advanced qualifications, adding new knowledge or specialities, career pivot, financial enhancement, or the personal challenge of finally getting that university degree! First, find your motivation, as this motivation will keep you fueled and focused all through your journey of master’s for the next 1 to 2 years. Should you deviate, or lose focus, your motivation will always get you back on track and remind you of your ultimate goal.  

An RKC alumni, Meg Plooy, a mother, a wife, a friend and a (foster) mother of Pitbulls, found her motivation in two things: First, to be an inspiration for her young children and be able to show them that if you work hard, anything is possible. The second was to advance her career opportunities.  

Another master’s alumni, Manal Al-Khaled, shares her motivation, “In 2013, my daughters were only 4 and 5 years old when my husband lost his job due to political unrest in the region (Middle East). There was never a right time to do my Master’s degree. There were always other financial priorities, and with two little kids and a full-time job, time was a luxury I didn’t have much under my control. So I kept postponing it for all the reasons in the world. Then it hit me – it’s now no matter what”.  

Develop and maintain a support network  

One of our students, who is also a mother, suggests reducing personal commitment, waking up early, and staying up till late at night. While this arrangement may not always be possible for everyone, it is necessary to have a cushion, a support system to help you cope with any stressful situation you might face, or in case of emergencies. Do not hesitate to ask for help from your husband, siblings, parents, employer, or even neighbour!  

Don’t be shy and ask for help when needed

Make a plan and work on a schedule  

90% PLAN + 10% EXECUTION = 100% SUCCESS  

Before you even enrol for a master’s, the first focus should be on how you will manage work, home, and studies. Plan a schedule and follow it religiously.  Formulate a 30-60-90 plan according to the number of modules you register yourself for in a given quarter. A 30–60–90-day plan details the targets you plan to accomplish in the first 30, 60, and 90 days of your studies. Set concrete goals and a vision for your abilities at each stage of the plan, that will act as a guiding rope and will constantly move you towards the goal.

Planning your study space at home or work, away from distractions, is also essential. Again, self-organisation is critical to be able to plan efficiently and to be able to execute it successfully.  

Most of RKC’s working mothers planned their days and weeks to strike an optimum balance; they would usually be working during the day on weekdays and allocate study hours to night-time and weekends.  

Meg again: “A good routine and sticking to a schedule [are a must]. The best time to complete my studies was after the kids were in bed, which gave me anywhere from 2 to 2.5 hours each night. In addition, I used Monday through Thursday as “school nights”, which ensured I was still getting downtime over the weekends. This helped me to stay focused and manage time effectively”.  

Find a study buddy  

Trust that you are not alone in this situation. Getting back to being a student and coping with an online learning environment can be pretty daunting. Having a study buddy will help to relieve your stress and keep tabs on the OnlineCampus class discussions and assignments. For online education students, if you can look for a study partner in the same time zone, it will be more convenient for your interaction.  

Having a study partner can help relieve the study stress and help in class discussions and assignments

Believe in yourself!  

As one of our students suggests, have the confidence to believe in yourself and not procrastinate. Obtaining a master’s degree is a life-changing experience for most, and you must believe in yourself that you can achieve this goal.  

Naomi, an MA Leading Innovation and Change (now MBA LIC) graduate, gave herself this pep talk: “Yes, women face issues with their husbands, childcare, and the fact that society doesn’t expect too high an education from women. My friends think having a bachelor’s degree should be enough for me, especially because I own my own business. To the society around me: “what else are you looking for in life”? Also, challenges with workplace issues, especially when women are working for other employers. Lack of funds to sponsor oneself to school, tight work schedules, and traffic to get back home are all challenges. Eiiii!! Naomi, everything is possible. Don’t think of your tight schedule at your office, the needs of your staff, or the number of employees under you. Don’t even think your husband or your three children would be hindrances. Remember, Naomi, that with determination and hard work, you can make it”.  

I agree the journey may not be a walk in the park, but taking one step at a time will bring you closer to your ultimate goal – attaining the Masters’ qualification. So many working mothers have successfully achieved their educational goals, and so can you.  

Happy mother’s day to all of you out there, and if you have a story about being a working mother and a master’s student you would like to share, the floor is yours!

Risk Management – 5 steps to better manage risks

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If this year, 2020, has taught us anything, it is that risk is a part of life for humankind. The sooner we come to terms with it, identify the cause, plan and strategise to arrive at effective counter-measures, the greater our chance to survive and prosper!

What is risk?

Organisations have a number of internal and external factors that make it uncertain to meet their vision, missions, values, goals and objectives. These uncertain conditions that persist are collectively termed “risks”. 

In general, our tendency is to try avoiding risks as a lot of these instances can lead to negative outcomes, but there can also be positive ramifications of risk. The positive results are an outcome of companies being able to capitalise on the opportunities presented by the risk.

Identifying negative risks and avoiding them, while at the same time being able to take advantage of the opportunities presented by positive risks can be a daunting task for a manager, as a wrong call might result in great loses or a missed opportunity for greater growth.

Risk is a future uncertain event and being able to predict the event and putting in place solutions or strategies to either avoid or take advantage of the event is what risk management is all about. But every organisation’s appetite for risk is different and that is usually directly dependent on the tolerance an organisation might have towards risk.

So, what are risk appetite and risk tolerance?

We have all heard the saying “no risk, no reward”. Taking big risks could lead to big losses, or conversely, could lead to greater rewards. 

The risks which are identified as opportunities should be low hanging fruits to deal with and to reap their benefits. 

Risk appetite is the willingness of an organisation to take risks, while risk tolerance refers to how much risk an organisation can bear. 

Risk Management

According to Douglas Hubbard (The Failure of Risk Management: Why It’s Broken and How to Fix It) – Risk management is the identification, evaluation, and prioritization of risks followed by coordinated and economical application of resources to minimize, monitor, and control the probability or impact of unfortunate events or to maximize the realization of opportunities.

Risk management can and should be implemented across any industry or vertical, such as project management, operations, finance, military, medical, etc. Like any other department in an organisation, the risk management team should ensure that it is able to justify its costs by first creating value for the organisation by becoming an integral part of the strategy and decision-making process of the organisation. The team should be responsive to changes (both internal and external), systematic and process oriented about their analysis, transparent about their processes, and capable of adapting and growing. 

Effective implementation of risk management will provide an organisation with

  • Early warning to potential risk due to uncertain events
  • Better decision making through a good understanding of risks and their likely impact
  • Effective allocation of resources
  • Reassuring stakeholders

Risk management can be broken down in five basic steps

  1. Plan –  A risk management plan specifies the management’s intent, systems, and procedures required to manage risks, roles and responsibilities, and tools to be used in identifying risks. The plan will specify how the following four steps are to be executed by the organisation. 
  2. Identify – Identify the potential risks, their causes and their potential consequences. This is usually done by a team of subject matter experts  using methods such as brainstorming and tools like SWOT analysis, flow diagrams, Ishikawa diagrams, etc.
  3. Analyse – Once you have identified the potential risks, analyse them using either qualitative (a subjective analysis that is quick and easy to implement using tools like matrices probability and impact matrices) or quantitative (a detailed and time intensive analysis of risk using tools such as expected monetary value analysis, Monte Carlo analysis, decision tree, etc.) methods to classify them as high, medium, and low priority risks. Organisations may not have the resources to plan for all the risks and might be able to accept some risks without action, some with only periodic monitoring, and finally, some with a detailed action plan to take advantage of or to all together avoid the risk event. 
  4. Plan a response – Depending on the priority of the risk, a strategic response needs to be planned, and resources allocated with the goal of reducing the impact of negative risks, and capitalising on the impact of positive risks. Some of the strategies are avoid/transfer/accept/exploit.
  5. Monitor and control – Nothing in this world is static, change is the only constant. Risk monitoring and control should be an ongoing and continuous process. A change in external or internal conditions might result in a low priority risk evolving into a high priority risk or a high priority risk devolving into a low priority one. By monitoring them you will not be caught unprepared!  

This is why, not only is risk management an important module in a number of our online master’s degree programmes, but we also offer a couple of 100% online master’s degree programmes in Risk Management.

If you are interested or have any questions, you can also chat LIVE on WhatsApp with one of our Education Advisors for more information on the programmes we offer, the application process, and for information on discounts we might be offering at this time.

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